This poster presents the results of an analysis of trends in adherence of pharmaceutical companies to the social media usage guidelines outlined by the US Food and Drug Administration (FDA), using Twitter activity as an example.
This poster was presented by representatives from the Cactus Life Sciences team at the 15th Annual Meeting of the International Society for Medical Publication Professionals (ISMPP).
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About the author
Cactus Life Sciences
Cactus Life Sciences is a medical communication company that provides scientific strategy and content across the healthcare continuum, anywhere in the world ─ with a focus on science, innovation, and efficiency. We work alongside leading healthcare companies to establish the optimal role of medicines and encourage positive behaviors (physician and patient) that improve patient outcomes.